Benefit of Telematics

There is a side of telematics that is one of the industry’s best-kept secrets. If more widely known, it would make big news. The fact that’s not well-publicized is how telematics can be used for the greater good.

Many understand how telematics can help businesses increase productivity, lower operational costs, increase fuel efficiency, improve vehicle health, strengthen compliance, and improve customer service (the list goes on and on). We have already explain the benefits on adopting a fleet management solution previously here.  It’s time that people know about the tremendous potential of telematics for making the world a safer, cleaner, and more prosperous place. The benefits go beyond fleet owners, operators, and drivers — to society at large.

The data that can be collected through telematics is incredibly valuable for identifying trends and making improvements. What is especially unique about telematics data, as captured with a platform like Geotab, is the great variety and vast amount of it that can be captured.

Big Data, Big Rewards!

If rich data from telematics can help optimize one vehicle, imagine the insight and benefits from scaling up deployment to hundreds of thousands — or even millions — of vehicles across the world. In our industry alone, there are over four million fleet vehicles. According to IHS Automotive, the number of light vehicles registered in the U.S. in 2015 rose to almost 258 million. If everyone on the road could be connected with telematics, that would create a huge transformation.


Making the Roads Safer for Everyone

The safety benefits of telematics cannot be overstated. Information collected from vehicles can be used to help understand aggressive driving, harsh braking, vehicles speeding vs. the posted speed limit, and identify where accidents happen.

How telematics can improve safety on the roads for everyone:

  • Vehicle in-reverse activities are one of the main causes of parking lot accidents. Telematics technology can detect when the vehicle is reversing and notify the driver to be extra cautious.
  • Driver coaching, either through buzzers or even spoken word notifications can make drivers more conscious when they are at the wheel. Immediate alerts can be given to slow down, or to buckle a seat belt.
  • Drivers can track their personal level of risk and safety with scorecarding for factors such as speeding, seat belt use, harsh braking, acceleration, and more.

On a larger scale, accident data could be used to identify the most dangerous intersections in our cities. Sharing that kind of information with municipalities and departments of transportation could pinpoint areas needing improvement, and help governments make investments where it will count the most.

Using telematics for predictive analytics, such as predicting traffic, will help drivers avoid congested roadways and potential hazard. Information on speeding or harsh deceleration, turning radius, and idling without ignition off, can be analyzed to tell a story about what is happening on the road. Giving drivers the ability to know if there are traffic jams up ahead, gives them time to safely pick an alternative route. While GPS location on a smartphone is providing speed and location information to products like Google Maps, combining telematics data such as ambient air temperature with other data sets such services from the weather networks, opens up other possibilities for safety, such as alerting drivers to storms or icy roads ahead.